Concours Mythbusters!

You know that at Concours, we offer our customers 6 different franchises to choose from—BMW, Mazda, Mercedes, Porsche, Saab, and Volkswagen. With such a variety of imports, it’s natural to expect that our pricing would be higher across the board for all franchises—but it’s not true! So it’s time for a little Concours Mythbusters!

Myth: You’ll pay a premium price for every car on our lot because we’re a high-line dealer.
Truth: We pride ourselves on our competitive pricing. Of course, like any dealer, we set out to make a profit on all sales, but each brand is different and has its own distinct customer base. The individual markets determine their own pricing, and that establishes our pricing, meaning that we remain competitive in all brands. Find a Mercedes at one price somewhere else and you’ll find the same or a very similar price here. Find a Mazda at one price somewhere else, and you’ll also find the same or a very similar price here. So what makes us different then? That’s where our service level can speak volumes. We hold ourselves to high standards that come at very affordable prices, which makes your buying experience with us a unique one.

Myth: If you want high-quality service, you must purchase a recognized luxury vehicle.
Truth: A rose is a rose is a rose. We want to make sure you’re happy and satisfied when you walk out the door and drive off of our lot. It doesn’t matter who you are, what you drive, or how much you spend. We’ll take care of you and we’ll get the job done right—just look at our high CSI scores! You know that our motto is “Where Service Makes the Difference,” and that doesn’t just mean maintenance. From your first step into the dealership, we set out to create a quality car-buying experience for you!

The ultimate truth is that we are an imports dealer. In fact, we’re one of the oldest in the state, having been around for 55 years, and that’s a definite benefit for you. It means that whether you’re buying a $15,000 car from us or a $100,000 car, you can trust in our time-tested experience in the business.

We provide franchises that we believe in and that will appeal to a wide range of different customers with different personalities and different needs! It doesn’t matter if you’re interested in a new car, a pre-owned car, or a certified pre-owned car. Whatever you’re looking for, we offer a great selection, and we’ve got it at the right price. Just remember that we’ll throw in the quality service and personal attention that you’ve always expected from us, and more, all for free.